Beacon technology market share is slated to amass substantial gains in the coming years as several industries are adopting and availing the advantages associated with Bluetooth Low Energy (BLE) technology in order to meet their organizational objectives. Beacons are micro, wireless transmitters that utilize low-energy Bluetooth mechanisms to send signals to other smart devices located nearby.

They are the latest developments in location technology and proximity marketing. Beacons facilitate the transmission of information to smart devices making location-based searches and interaction simplified, reliable and precise. Eddystone platform segment in the beacon technology market is poised to register more than 90% CAGR between 2017-2024. 

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Beacons are being widely used in retail environments where programs such as mobile payment systems and proximity marketing is used. Apart from retail establishments, beacon technology is extensively used in other crucial industries such as banking and finance institutions, healthcare sectors and travel and tourism.

Sensors that are used in retail stores allow the customers to gain adequate information at the right time thereby enhancing the shopping experience and reducing the time. Demand for small sensors is estimated to witness robust growth in the coming years owing to their assistance in streamlining operations and improving the customer base of any business.

Regionally, Asia pacific beacon technology market is anticipated to exhibit a rapid growth rate during the forecasted period. With the rise in affordability level in emerging countries like India, China, Korea, Singapore and Japan pertaining to higher employment level, the consumers are increasingly depending on e-commerce sites for purchasing items owing to their variety and cost-efficiency.

Due to this, brick and mortar retailers are compelled to adopt innovative marketing strategies to influence the consumers to attract them to their stores. In the year 2017, the America multinational e-commerce giant launched Amazon Prime in Singapore in order to support its expansion across the region.

Some of the key players operating in the market include Glimworm Beacons, Kontakt.io, Madison Beacons, Apple, Onyx Beacon, Radius Networks, RECO, Gimbal, blueSense Networks, Swirl, Google

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Table of Conetnt

Chapter 7.   Beacon Technology Market, By Application

7.1.  Beacon technology market share by application, 2016 & 2024

7.2.  Retail

7.2.1. Market estimates & forecast, by region, 2015-2024

7.3.  Travel, tourim and hospitality

7.3.1. Market estimates & forecast, by region, 2015-2024

7.4.  Healthcare

7.4.1. Market estimates & forecast, by region, 2015-2024

7.5.  Financial institutions

7.5.1. Market estimates & forecast, by region, 2015-2024

7.6.  Real-estate

7.6.1. Market estimates & forecast, by region, 2015-2024

7.7.  Education

7.7.1. Market estimates & forecast, by region, 2015-2024

7.8.  Others

7.8.1. Market estimates & forecast, by region, 2015-2024

Chapter 8.   Beacon Technology Market, By Technology

8.1.  market share by technology, 2016 & 2024

8.2.  BLE

8.2.1. Market estimates & forecast, by region, 2015-2024

8.3.  Wi-Fi

8.3.1. Market estimates & forecast, by region, 2015-2024

8.4.  Ultrasound

8.4.1. Market estimates & forecast, by region, 2015-2024

8.5.  Combined Technologies

8.5.1. Market estimates & forecast, by region, 2015-2024

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