Unified communications and collaboration (UCC) refers to the combined use of communications and collaboration solutions. UCC accumulates the communication services which people often use into a single interface. These services include instant messaging, email, voice, presence, click to dial and videoconferencing.
The mobile segment held a market share of nearly 30% in 2019 as it offers knowledge sharing effectively across dispersed teams. Mobile communication solutions reduce travel costs for companies. Employees could coordinate activities directly with each one and could also make decisions which are important for their work. This enables them to increase productivity from their home office.
Moreover, real time communication is accessible for the employer, various UCC offers could be used depending on the size of the company, number of users and security requirements.
Based on application, the market is bifurcated into BFSI, healthcare, IT & Telecom, public sector and retail. Among these, the retail sector is likely to record a CAGR of over 10% between 2020-2026 due to rising adoption of UCC for enhancing retail customer experience.
UCC can help people communicate in real time and significantly save time, thereby enabling them to talk to each other faster, exchange documents, have video meetings, exchange ideas.
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Furthermore, there are various ways in which UCC can transform the way a retailer does business. Citing an example, if a customer sees a new style that he/she likes on the red carpet at the Oscars. The retailer or designer who can get it to them the quickest at the right price, delivery, and right tactile feel, is the winner.
Moreover, the end to end unified communications solution could help virtually any business process flow more effectively, especially in the cases which need escalation to a decision maker, require exception handling or subject matter expert.
From a geographical frame of reference, the Latin America UCC market is projected to witness a CAGR of 7% as rapid adoption of cloud computing and IoT impels the uptake of UCC tools.
In fact, in October 2019 Google announced that it would triple its cloud computing workforce across Latin America by the end of 2020, increasing growth opportunities in the Latin America region in the process.
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Moreover, factors such as rise of the fintech sector, simplified software and significant benefits at low cost will further stimulate the adoption of cloud or cloud computing throughout Latin America.
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