• Allied meat substitute producer, Beyond Meat conducted a trial of its plant-based chicken at a restaurant in Atlanta.
• The fast food chain company witnessed a humongous demand for the chicken substitute which was same as the measure of popcorn chicken the company sells in a week's duration.

The American fast food chain, KFC reportedly announced that the company's Beyond Meat fried chicken witnessed a great traction amongst the public of Atlanta resulting into a huge demand of the item and its exhaustion within 5 hours of its launch.

Earlier, Beyond Meat had conducted a trial of the its plant-based fried chicken substitute at KFC's only restaurant in Atlanta.

As per trusted sources, the lines at KFC outlet began framing around 8 am and did not ease until the supply got depleted. Addressing the interest of public for the chicken substitute, KFC concluded that the amount of plant-based chicken sold out on the first day was proportionate to the amount of popcorn chicken the store sells through the span of a whole week.

Meanwhile, the sales were lively to such an extent that the KFC outlet had to utilize its complete allocation of Beyond Meat chicken to bring it through the test run.

Accounting to the success of plant-based chicken, on the trial day, an authentic source specified that KFC is expected to take a thorough look at the trial session of the product along with considering the feedback of customers to eventually decide on rolling out the delicacy nationwide thereafter globally.

Speaking on the success of the trial, a KFC official reportedly stated that the company’s Beyond Fried Chicken is extremely delicious and the firm expects the customers to find it difficult to even realize that it is a plant-based meat.

Owing to this, the world can now expect more and more fast food chains considering the plant-based substitutes for the meat products they have been selling.  Apparently, the biggest deal thus far witnessed Burger King collaborating with California based Impossible Foods to launch the Impossible Whopper earlier this month.

Source credit: https://www.yahoo.com/news/kfc-beyond-meat-fried-chicken-223611992.html