North America youth ATV & UTV market size is poised to experience lucrative growth in the coming years. The region is witnessing growing interest towards sports & recreational activities among the youth and millennial population. This can be attributed a significant rise in the purchasing powers of consumers. In addition, most youth all-terrain vehicles (ATVs) and utility task vehicles (UTVs) are easily available at affordable prices.

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The recent news of Monroe approving the ATVs on the city streets is an apt substantiation to the aforesaid.  Elaborating further, reports reveal that in a bid to boost tourism in rural areas and expand recreational activities, the government of Monroe City in the U.S. state of Missouri, has voted in the favor of allowing ATVs on the city streets, with some rules. The move is expected to significantly influence the estimated 25,000 ATV owners in Washington, while propelling the North America youth ATV & UTV market share.

If reports are to be believed, Monroe is the latest Snohomish County city to allow ATVs on city roads and joins Granite Falls, Darrington, Stanwood, Granite Falls, Mill Creek, and Sultan to have allowed ATVs on their street. Wisconsin, is another U.S. state, that has let UTVs and ATVs to use city streets with speed limits of 35 mph or less, thanks to the change in Wisconsin laws and growing popularity of ATV and UTVs across the North America belt.

Considering the rising demand for these off-road vehicles, it is important to note that the UTV segment accounted for over 20% revenue share of North America youth ATV & UTV industry in 2017. Given the multiple benefits of standard safety equipment, roll cage, windscreen, and seatbelts, the UTVs are expected see considerable pickup in demand in the ensuing years. With further rise in off-road leisure activities, adventure tourism, riding, and camping, the UTV segment of North America youth ATV & UTV market is projected to register a CAGR of 6% over 2018-2024.

Having a vast geographical expanse of around 430 wilderness areas, over 150,000 miles of trails, and large farms, ranches, and unpaved roads, the U.S. has emerged as a lucrative investment hub for North America youth ATV & UTV market expansion. Reports claim that the profound surge in recreational activities and the presence of major industry players bringing forth technologically advanced vehicles will be the key factors driving the regional share. Accounting for a revenue share of USD 220 million in 2017, estimates claim the U.S. youth ATV & UTV market to be a dominant player with a volume share of over 90% by 2024.

Quite overtly, the significant geographical benefits in conjunction with the rising popularity of motor sports & recreational activities are slated to robustly fuel the ATVs & UTVs product demand across North America. And furthermore, with the growing product popularity, the extensive efforts of industry contenders & regional governments to expand the scope of these activities are all set to carve a profitable roadmap for North America youth ATV & UTV market in the years ahead.

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Partial Chapter of the Table of Content

Chapter 4.   North America Youth ATV & UTV Market, By Product

4.1. Market share by product, 2017 & 2024

4.1.1.  ATV

4.1.1.1.    Market estimates and forecast, 2013-2024

4.1.1.2.    Market estimates and forecast, by region, 2013-2024

4.1.2.  SSV/UTV

4.1.2.1.    Market estimates and forecast, 2013-2024

4.1.2.2.    Market estimates and forecast, by region, 2013-2024

Chapter 5.   North America Youth ATV & UTV Market, By Fuel

5.1. Market share by fuel, 2017 & 2024

5.2. Gasoline

5.2.1. Market estimates and forecast, 2013 - 2024

5.2.2.  Market estimates and forecast, by region, 2013–2024

5.3. Electric

5.3.1. Market estimates and forecast, 2013 - 2024

5.3.2.  North America Youth ATV & UTV Market estimates and forecast, by region, 2013–2024

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