The online video platform market is projected to observe immense revenue expansion due to the rising demand for developing and hosting online video content using innovative cloud-based technologies. Additionally, the growing preference of the global population towards various video streaming services would also foster the market share.

The online video platform market would likely surpass a valuation of $3 billion by the end of 2026. The market is also projected to witness significant growth due to the increasing popularity of digital media across the globe. Likewise, the growing penetration of smartphones and interned across the world is likely to encourage online video content consumption and proliferate the market outlook.

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In terms of type, online video platform market is estimated to witness tremendous growth over the analysis period due to the rapid expansion of the video analytics segment. In fact, the segment is projected to expand at a CAGR of more than 18% through the forecast timespan. This projected growth is ascribed to the increasing number of well-established enterprises that are adopting advanced analytics.

Increasing demand for quick creation of video content that would be visible on several streaming platforms is augmenting the segment outlook. These platforms have in-built templates and client data for rapid creation of online video platform market. In addition, attributing to the growing amount of consumer internet traffic that generated due to video content, several companies are adopting advanced video platforms in order to increase their market revenues.   

On the regional front, the growing penetration of cloud and internet is slated to drive the online video platform market in Europe. In fact, the region is expected to hold more than 23% of the overall market size by the end of 2026. The creation of new video platforms by local market players is further complementing the regional market outlook.

Taking May 2020 for instance, Minute Media, a UK-based technology company launched its new video Publishing-as-a-Service solution, Voltex Video. This new solution consists of video technology tools that effectively help companies improve content reach and customer engagement. The new launch helped Minute Media to offer creative solutions to media enterprises and content developers.   

The competitive landscape of the online video platform market is inclusive of players such as MediaMelon, INC., Limelight Networks Inc., Kaltura Inc., Frame.io, Inc., Ensemble Video, Endavo, Dacast, Comcast Technology Solutions, Cincopa, Brightcove Inc., and Akamai Technologies among others.

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Table of Content

Chapter 5.    Online Video Platform Market, By Type

5.1.    Key trends, by type

5.2.    Video analytics

5.2.1. Market estimates and forecast, 2015 - 2026

5.3.    Video hosting

5.3.1. Market estimates and forecast, 2015 – 2026

5.4.    Video content management

5.4.1. Market estimates and forecast, 2015 - 2026

5.5.    Mobile video

5.5.1. Market estimates and forecast, 2015 - 2026

5.6.    Video streaming

5.6.1. Market estimates and forecast, 2015 - 2026

5.7.    Others

5.7.1. Market estimates and forecast, 2015 - 2026

Chapter 6.    Online Video Platform Market, By Business Model

6.1.    Key trends, by business model

6.2.    User-generated Content (UGC)

6.2.1. Market estimates and forecast, 2015 - 2026

6.3.    Software-as-a-Service (SaaS)

6.3.1. Market estimates and forecast, 2015 – 2026

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